Objective
Midco Sports Network® is the leading source for high school and collegiate sports coverage in North Dakota, South Dakota, and Minnesota. High School and collegiate sports drive significant audience numbers in the United States, led by flagship sports, such as American Football and Basketball. Midco Sports Network® was keen to extend its reach by launching an OTT video service with the potential to scale and evolve over time supporting multiple platforms.
Solution
Midco Sports Network® worked with Accedo to develop a new video service, leveraging the company’s powerful SaaS solution, Accedo One. The unified cloud platform provided MidcoSN with the flexibility to build, launch, and customize their video streaming applications in one convenient place. It also ensured fast time to market thanks to cloud services and ready-built native app templates that were ready to be customized per Midco’s need.
Result
Midco Sports Plus launched in December 2020, and is available on Android, iOS, and web services, with plans to extend to connected TV devices in the near future. The service gives sports fans access to a great mix of live and on-demand content, presented in an engaging user experience.
